
Jamie Dimon Says Gold Could Reach $10,000 — Here’s Why That Matters
In a recent interview, Jamie Dimon, the CEO of JPMorgan Chase, made headlines by suggesting that gold could “easily go to $5,000 or even $10,000 in environments like this.”
Though Dimon emphasized that he’s “not a gold buyer” due to its 4% holding cost, he admitted that this may be one of the rare times when it’s “semi-rational” to hold gold in a portfolio.
Coming from one of the most pragmatic voices on Wall Street, that statement marks a subtle but significant shift.
The Surge Behind the Statement
Gold has been on a powerful run.
In October 2025, the metal surpassed $4,000 per ounce for the first time in history, fueled by a mix of inflation concerns, central-bank accumulation, expectations of lower interest rates, and global uncertainty.
Analysts note that this rally reflects a broader move toward tangible assets, especially as confidence in fiat currencies and financial systems wavers.
Dimon’s comments come against this backdrop: a world of rising risk, political volatility, and deglobalization pressures, conditions under which gold has traditionally thrived.
Reading Between the Lines
Dimon isn’t predicting a guaranteed path to $10,000.
Rather, he’s recognizing gold’s asymmetric potential in periods of extreme instability.
When the head of the largest U.S. bank calls gold ownership “semi-rational,” it signals that even the most data-driven institutions are reassessing traditional portfolio logic.
In other words, gold isn’t just a hedge, it’s a statement. A store of value in a world where value itself feels uncertain.
A Virtus Perspective
At Virtus Collective, we’ve long believed that tangible assets, crafted with purpose and integrity, stand the test of time.
Whether it’s gold, diamonds, or bespoke pieces forged for legacy, the principle is the same: real value endures when markets don’t.
Dimon’s words are a reminder that in times of volatility, virtue and craft, like gold itself, hold their worth.